The Future of Automotive Retail is Now
A year of contagion and lockdowns caused a cataclysmic shift in the economy and the marketplace. Quarantining consumers turned to their computers and phones for work, shopping and entertainment—and that included car buying.
Reuters Events and Acxiom have partnered together to bring a summary of the latest car-buying trends and future strategies. Access all the key takeaways from 2021’s Automotive Retail Summit here!
Download the full post-event report to access exclusive insights shared from GM, Ford, CarMax and more >>>
This 9-page paper will delve into:
- How the pandemic changed everything
- How dealers adapted
- Data is key
- The OEM shift
- Conclusion: Meeting customer expectations now and into the future
Access key takeaways from 2021’s unmissable speaker line-up including:
- Marc Cannon, Chief Customer Experience Officer, AutoNation
- Kimberley Gardiner, SVP of Marketing, Volkswagen of America
- Steve Wittman, Chief Digital Officer, Sonic
- Automotive
- Allyson Witherspoon, US CMO, Nissan NA
- Melissa Grady, CMO, Cadillac
Download the full post-event report to access exclusive insights shared from GM, Ford, CarMax and more >>>