Join the only business-critical event for pharma pioneers and healthcare innovators; Reuters Events Pharma (October 11-22, 2021, Virtual – formerly eyeforpharma Barcelona). Join 10,000+ executive attendees - from across Commercial, Sales, Marketing, IT, Medical, Patient Engagement, Market Access, and RWE– as they look to define the future of our industry.

Innovation has been proven as the most viable business model. Being risk averse is now the riskiest strategy.
Learn more about speaker highlights, agenda information and sponsorship opportunities – download the info pack on the right >>>
This year’s industry defining themes:
1. Reimagine digital engagement possibilities:
Deliver personalised HCP and patient experiences by assembling hybrid field teams and executing on omnichannel through rep and MSL orchestrators. Implement an integrated Go-To-Market strategy fit for both virtual and face-to-face environments.

2. Collaboration as your competitive advantage:
Optimise new pre-competitive opportunities with industry partners, foster long-term patient group and healthcare partnerships to catalyse patient value, and finally destroy internal silos to empower agile and innovative strategies.

3. Data-centricity:
Rebuild commercial and medical data-foundations with a unified infrastructure, deploy and scale fit-for-your-purpose predictive analytics, and generate actionable insights on real-world customer behaviours and profiles to better inform decision-making.

4. Lead the health innovation revolution:
Expand access to novel treatments, such as C&GT, with new external collaborative networks that enable early, flexible and sustained stakeholder dialogue; design patient focused value-added services to satisfy new regulatory needs; and mature RWE and patient insight capabilities to enable outcomes-driven access at scale.
Learn more about speaker highlights, agenda information and sponsorship opportunities – download the info pack on the right >>>
Learn more about speaker highlights, agenda information and sponsorship opportunities – download the info pack on the right >>>
Why you need to attend:

  • Pharma leaders share exclusive insights: No other conference brings as many strategic insights in one place. This is your chance to hear from and network with the industry heavyweights that are re-imagining the future of pharma as they share real examples, success stories and failures from case studies
  • Benchmark against the best: Find out how your strategy, planning, tactics and solutions compare to your competitors
  • Solutions to your toughest challenges: Cutting-edge technology solutions will be showcased in the virtual exhibition
  • Connect with the who’s who of pharma: 70% of our event attendees are senior-level executives from big pharma
Attended by all of the top 50 pharma and healthcare companies including:
And many more…
Learn more about speaker highlights, agenda information and sponsorship opportunities – download the info pack on the right >>>
Get your solution in front of the 10,000+ pharma leaders with a sponsorship package and receive: 

BRAND AWARENESS: Gain access to our network of pharma professionals: Put your brand and expertise in front of engaged contacts on business-critical topics

THOUGHT LEADERSHIP: Associate yourself with pharma’s most influential voices: Our content pieces will engage senior-level stakeholders changing the evolving model

NETWORKING: One-to-one meeting and networking service: connect with 10,000+ industry leaders and potential new partners through a dedicated virtual meetings platform

LEAD GENERATION: We know that you’re looking for ROI. You need to know that your business development team will come away with enough meetings and leads. We offer bespoke opportunities for opt-in leads, to ensure you can connect and do business with pharma leaders searching for new solutions
Learn more about speaker highlights, agenda information and sponsorship opportunities – download the info pack on the right >>>
Join 10,000+ leaders at Reuters Events Pharma
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